This policy describes the information BRADY may collect through the use of the services we offer, how we collect it and how it is used. This policy also addresses precautions we take to protect your privacy and how to contact us with data privacy questions or requests.
Personal information is information about a natural person that is readily identifiable to that individual. Personal information includes such things as an individual’s name, address, email address, and/or phone number, and may include the Internet Protocol (IP) address of your computer.
We will not actively collect personal information about you unless you voluntarily provide it to us. You may always choose not to contact us by e-mail, participate in a survey or to provide any personal information on our website. Your choice to not participate in these activities online will not impair your ability to browse our website and to read or download information offered on the site.
We will passively collect personal data from you simply from your visit to our website. For more information about the data we will collect, see Sections C and D below.
This Site is not directed to children under the age of eighteen (18) and does not knowingly collect personally identifiable information from children.
This is information passively collected during your visit to our website. This information is used to help us understand how our site is being used so that we may continually improve it’s content, performance, suitability and usefulness. We collect two types of passive data: navigational data and device information.
Navigational data includes log files and clickstream data. Navigational data can identify a user’s Web browser and operating system, when and for how long a user visits a website, what pages a user views on a website, and the address of the website that the user was visiting previously.
We collect this information and use it to administer a website, improve website content, and compile aggregated statistics for marketing and research purposes.
Device information is your IP address, hardware model, operating system version, unique device identifiers, and mobile network information.
To serve our online users, we use “cookies” and similar files to customise your browsing experience with us. Cookies are small data files transferred to your computer, mobile phone or other device by your web browser at the request of a website. Cookies fall into two broad categories:
These cookies allow our website to remember information you provide to us via our website and choices you make (such as your username, items you have put into your shopping cart and products you have viewed recently). The cookies allow our website to enhance the service we can offer you (as well as providing some degree of personalisation to our website).
In accordance with EC Regulations, we require your consent to transfer these cookies to your computer or device and by using our website you agree that we can transfer these cookies to your computer or device.
These cookies collect information about how visitors use our website, such as the referring domain, frequency of visits to certain web pages and the time spent by users during each visit to our website. These cookies do not collect personally identifying information and the data collected is anonymous. We use these cookies to monitor the services we provide via our website and to make improvements to the website as a whole.
AddThis tools provide website owners with the capability to enable users to instantly share webpages, blogs, news, photos, videos, and other content to the most popular social networks and other destinations via a browser plug-in or website plug-in.
Hotjar is a technology service that helps us better understand our users experience and this enables us to build and maintain our service with user feedback. IP address captured and stored only in anonymized form. Only pseudonymized user profiles. Neither Hotjar nor we will ever use this information to identify individual users or to match it with further data on an individual user.
We work with selected third party advertising companies who may set cookies on your computer or device during your visit to our website. These advertising companies use the information collected in these cookies to serve up ads relevant to you and your interests.
For cookies set by third parties (Google Analytics) we kindly refer you to the statements set forth by these parties on their respective websites. Beware, we do not have any influence on the content of these statements nor on the content of the cookies of these third parties: Google Analytics cookies.
Google (Analytics, AdWords Conversion, Adwords User Lists, Audiences, Dynamic Remarketing)
The data collection and storage can be revoked at any time with effect for the future. With regard to the current discussion about the use of analytical tools with full IP addresses, we would like to point out that this website uses Google Analytics with the extension “_anonymizeIp ()” and therefore IP addresses are processed only shortened to ensure that no one will be able to determine your identity.
Google Analytics Opt-out.
Adobe Analytics / Omniture
Oracle Eloqua is used on this website and for e-mail services. Eloqua places a cookie for a better user experience, tracking and analysis, unless an Eloqua cookie already exists on your device. If you have already used a website that uses Eloqua, you may already have an Eloqua cookie. If you want to prevent the use of Eloqua cookies on your device in the future, this is possible via this link: Eloqua Opt-Out. Otherwise you always have the possibility not to use the contact forms, but to contact us by phone or e-mail.
Oracle Eloqua Opt-out.
Please note that disabling cookies could cause certain features and functionalities of our website to not work for you.
The Help menu on the menu bar of most browsers will tell you how to prevent your browser from accepting new cookies, how to have the browser prompt you when you receive a new cookie and how to disable cookies altogether.
Internet tags (also known as single-pixel GIFs, clear GIFs, invisible GIFs, and 1-by-1 GIFs) are similar to cookies, but they are smaller and are used to collect data such as IP address and browser type related to the user's computer. We use this information to monitor activity for the purpose of future improvement of our website.
In addition to the passive information collected as described above, this website actively collects information as you volunteer it when making certain requests on the website. Some of the information collected is personal or unique to you (see Section A: Personal Information). We collect personal data from site registrants and visitors to the website on a voluntary basis. Visitors are not required to provide this information.
If during your visit to one of our websites you complete a form, send an e-mail, or perform some other transaction, this website may collect your name, company name, business address, business e-mail address, business phone number, business fax number, job title, industry sector, and/or credit card information.
To protect credit card numbers, we outsource this information to a certified payment processor via a hosted payment page on our website in accordance with PCI DSS regulations. The provider returns the credit card number to us as a token. We do not see, process or store customers’ raw credit card information in any of our systems or databases. We are PCI compliant and attest to such via an annual SAQ-D and quarterly vulnerability scans performed by and attested to by an outside agency.
BRADY is a Business to Business (B2B) Service provider of identification & safety products. All processing of personal data is based on a commercial, contractual basis to supply goods and services to the business community. However any data we collect that can identify an individual will be protected and treated as local laws dictate.
Personal Data is actively collected when volunteered on this website through the following activities:
Using the legal basis of Legitimate Interest, we will also use your Personal Data to provide you with information on our products and services that we think might be of interest to you unless you have indicated a preference not to receive such information. If you choose not to receive this type of information, please contact us in one of the many ways outlined in Section G - Your Rights.
We use the information we collect from all of our services to improve our product and service offering. We also use this information to offer you tailored content – like giving you more relevant search results and ads.
When you contact us through our website or Customer Service, we might keep a record of your communication to help solve any issues you might be facing. We may use your email address to inform you about our services, such as letting you know about upcoming changes or improvements.
The processing of your personal data does not include profiling, nor shall you be subjected to automated decisions.
The disclosure or processing of Personal Data as contemplated in this Policy may be to a party outside your jurisdiction. To meet our contractual agreements to deliver tailored products to you we may transfer personal Information you have submitted through this Site to us, to our affiliated companies, and to any other third parties described in this Policy, all or some of which may be located in foreign jurisdictions that may not provide "adequate protection" for Personal Data, but for which we have entered into Binding Corporate Rules or Standard Contractual Agreements.
We reserve the right to disclose or transfer any Personal Information collected at this Site:
We offer our range of high quality safety and identification solutions through a network of distributors specialised in several markets/segments. In order to fulfill your request we may share your volunteered information with a distributor based on your application to provide you the best knowledge and service possible.
Please note that there are instances where we share your volunteered information with third parties in order to fulfill your request.
We, like many companies that provide products and services to customers, may employ other companies and individuals to perform specific functions on our behalf. Examples include, but are not limited to: manufacturing and/or fulfilling orders; delivery of packages, mail, and e-mail; address hygiene; credit card processing services; research that improves the quality of services or offers provided to you, including customer satisfaction surveys; or performing a credit check as part of your order. These providers have access to the information that they require to perform their functions but are strictly forbidden from using it for any other purposes. You may, however, “opt-out” of this use of your volunteered information at any time, but doing so may impair our ability to provide you with proper service and to process your orders (See Section G - Your Rights).
We may provide bulletin boards, blogs, or chat rooms on our websites. Any personal information you choose to submit in such a forum may be read, collected, or used by others who visit these forums, and may be used to send you unsolicited messages. We are not responsible for the personal information you choose to submit in these forums.
You may elect to use our referral program to inform contacts about our websites and services. When using the referral program, we request the contact’s name and email address. We will automatically send the contact a one–time email inviting him or her to visit one of our websites. We do not store this information.
We may post a list of customers and testimonials on our websites, including information such as customer names and titles. We obtain the consent of each customer prior to posting any names or testimonials.
Our websites and services may allow you to integrate the services with various online third-party services like Google, Microsoft OneDrive, or Dropbox (“Third-Party Service”). In order to take advantage of these features, you may need to authenticate, register for or log into Third-Party Services through our website or services or on the websites of the respective Third-Party Service providers. When you enable integration with or login to Third-Party Services through our website or services, we will collect relevant information necessary to enable our website or services to access that Third-Party Service. We do not store your login credentials.
We will store and process your personal data during the period necessary depending on the purposes of the processing, the contractual relationship between us and to comply with record retention laws and regulations.
People have different privacy concerns. Our goal is to be clear about what information we collect so that you can make meaningful choices about how it is used. Therefore we are informing you of the following rights you have with respect to your personal data:
You have the right to freely obtain at any moment access to your personal data, as well as to be informed about the purpose of the processing by us.
You have the choice to share your personal data with us. You also have the right to request us to rectify or erase your personal data as far as this does not interfere with the execution of any contractual obligations. You acknowledge that a refusal to share data or a request to erase these data will make the delivery of certain services and/or products impossible. You can also request the processing of your personal data to be restricted.
You also have the right to object to the use of your personal data for purposes of direct marketing.
You have the right to obtain your personal data which is processed by us in a structured, commonly used and machine-readable format and/or to transfer this data to another data controller.
When data processing is based on your consent, you have the right to withdraw your consent.
You can exercise your rights by contacting us in the following ways:
Requests to remove emailing consent can also be made directly in each email.
You have the right to file a complaint with the Belgian Privacy Commission: Commission for protection of personal life, Drukpersstraat 35, 1000 Brussels, Tel +32 (0)2 274 48 00, Fax +32 (0)2 274 48 35, e-mail: firstname.lastname@example.org.
This does not affect a procedure before the civil court.
If you have suffered damages caused by the processing of your personal data you can file a claim for damages.
We have adopted safety measures which are suited on both a technical and an organisational level to avoid the destruction, the loss, the forgery, the adjustment, the non-authorised access or the notification of the personal data by accident to a third party, as well as the non-authorised processing of these data.
We work hard to protect our organization and our users from unauthorised access to or unauthorised alteration, disclosure or destruction of information that we hold. In particular:
We shall not be liable in any way for direct or indirect damages caused by a wrongful or improper use of the personal data by a third party.
At all times you shall comply with safety standards, for instance by avoiding all non-authorised access to your login and access code. You are solely responsible for the use of the Website on your computer, IP-address and identification data, as well as for its confidentiality.
Brady identifies and protects people, products and premises with high performance labels, industrial label printers, software, safety & facility identification, spill control, Lockout Tagout solutions and more. Brady helps you create and maintain safer work environments and comply with regulatory standards. Our high-performance materials clearly identify products, components and other assets, even in the most extreme conditions
The actual product may slightly differ from the image on the website. All Prices exclude VAT.Providing a range of Identification Solutions & Services in Europe and Worldwide.